People who collect watches are a passionate and opinionated group that genuinely loves the culture surrounding these mechanical wonders. The most significant event for the watch business, especially when it comes to luxury watches, is currently the annual Watches & Wonders fair. As a result, it also serves as the finest forum for discussions of difficulties, design specifics, and general rumors about those who work in the field. 

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• Rolex

People were chatting about the new Daytonas, 1908 caught everyone off guard, and the vibrant Celebration Motif OP was a hot topic of discussion. A case is to be made that this is due to the high baseline (i.e., how many people were already searching for Rolex the week before Watches & Wonders 2023). 

• Panerai

The Radiomir line was the focal point of the company’s novelties for 2023, which were significantly weighted toward expensive pieces made of precious metals. Panerai’s core audience, the Paneristi, is still devoted to the brand and keeps an eye out for its newest brands, as evidenced by the fact that Panerai generated more attention than Rolex the week before. Richemont made such little effort to publicize the new models that the public had to search online to learn what was new actively. 

• Greater Seiko

This year, the venerable leader of YouTube Watch channels unveiled some new models that are either lazy or tremendously inventive, depending on how you look at it. The Grand Seiko Tentagraph SLGC001 is the company’s first mechanical timepiece from the brand’s modern Evo 9 line. It competes with well-known industry heavyweights like the Omega Speedmaster Moonwatch and the Zenith El Primero Chronomaster Sports. 

• Jacques LeCoultre

W&W 2021 dropped the mic when unveiled the incredibly intricate and ultra-stylish four-faced Reverso Hybris Mechanica Caliber 185 Quadriptyque. With a focus on the Master and Polaris collections, last year’s releases were more subdued. This year, JLC once again looked to the Reverso line for its novelties, releasing several anticipated revisions on the Tribute line and the Reverso Tribute Chronograph, which came as a welcome surprise. The front is for business, and the back is for celebration.

• A. Lange and Sohne

Talk about having a strong sense of your brand. A. Lange and Sohne attended the event this year and unveiled just one watch. That is what you just read. Not one new watch line, but rather just one new watch. Despite the MSRP, the new Odysseus Chronograph is an absolute masterpiece based on technical merit, with many people scratching their heads.